The purpose of a fundraiser is to generate as much money as possible for a worthy cause. For the event to be a success, you must look for opportunities to boost the money pot, as it will make a huge difference to a charitable venture.
If this is your first time hosting an event of this kind, you might be scratching your head about how to maximize auctions and encourage people to dig deeper during the event. Keep reading to learn how to raise more money at a fundraiser.
Keep Attendees Happy
The more fun your guests have at the fundraising event, the more likely they will dig a little deeper during an auction. Ensure guests are having fun by reaching out to one of the best full-service catering companies near you.
Attendees will remain in good spirits following a delicious gourmet meal and might be more than happy to place a bid or stretch their budget further at an auction. Look for caterers with extensive experience, exceptional attention to detail, and high-end dining experiences to impress guests.
Livestream the Event
Raise more funds for a charitable cause by taking your fundraising event online. For instance, you could livestream auctions using an online fundraising tool, as it will allow people who were unable to make the event in person to place a bid. It could increase the number of bids you will receive in the room and help generate a substantial sum for a specific charity.
Attract Sponsors
Many brands might be more than happy to sponsor your fundraising event, as it will boost their brand awareness, credibility, and exposure. Most sponsors will provide a monetary donation to attach their name to the event, helping you raise more money for a charitable cause.
Remember, the larger the event, the bigger the brands you could attract to your fundraiser. Also, a business is more likely to sponsor an event if its target audience is in attendance, such as millennials or baby boomers.
Double-Up Big-Ticket Auctions
Grow the pot further by attempting to double up big-ticket auctions. For instance, if a hotel owner is willing to provide a two-night getaway for a lucky bidder, they could be convinced to give a second getaway for a worthy cause.
Once an auction is near its peak, an auctioneer could announce that the kind donor is more than happy to provide the same item to the second-highest bidder. It will satisfy the bidders in the audience while increasing the fundraising event’s proceeds.
Talk About the Cause
Pulling at attendees’ heartstrings could encourage them to dip deeper during a fundraiser. Take the time to talk to the audience about the charity and why it needs funding. A five-minute speech could convince them to place a higher bid or donate to the charity.
Don’t forget to provide live updates throughout the event to add excitement and boost its proceeds. It could help you generate a substantial sum for a worthy cause in a short space of time.